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Wednesday, November 15, 2006

Internet Marketing - Is IT Dead?

The internet has been described as the new wild west, since its
Inception entrepreneurs have been trying to use it to make money
quickly. It has brought together huge numbers of potential
consumers and marketers in a very short time. Suppliers of goods and services,
with an enticing, well crafted sales letter and an email address can
remain anonymous. This has made the internet the ideal vehicle
for abuse.

Many entrepreneurs looking to develop an honest online business
Have been burnt by sales letters promising quick riches if only they
Buy the latest business program. I must confess I have been
one of those burnt on a number of occasions by promises of quick
riches. Those sales letters are, oh so seductive, promising quick
riches if only you buy the program and follow the instructions in
the e-books or videos.

Well my friends and fellow entrepreneurs the results are in,
It is becoming common knowledge that approximately 90 percent
of all internet businesses never make a profit even businesses
founded on those high priced programs sold through those well
crafted and enticing sales letters. The end result being that
potential business owners who have been burnt once too often are
turning away in droves from the hype and promises of quick riches
to find a more lasting foundation on which to build their business.

The month of October, 2006 was the turning point, many
subscribers saw 3 to 4 emails each day advertising the launches
of new Internet Marketing products. The result was that many of
the gurus saw a record number of their list members unsubscribe.
Apparently what happened is there are so many people marketing
to the Internet marketing community that it is common to see one
Persons name on 3 or 4 mailing list. Since the owners of these
Mailing list promote the same products its not unusual for the
Mailing list subscribers to receive the same offer 3 or 4 times a day
for the latest product launch.

Couple that with the vast number
of new products launched in the month of October no wonder the
subscribers felt jaded and overwhelmed. The end result, record
numbers of requests to opt-out from the various mailing lists.
The online marketing forums were buzzing with the chatter of
dissatisfaction.

Marketers to the Internet Marketing community have seen their
Profits dropped dramatically from previous launches. The feeling of
being jaded and overwhelmed has been growing for awhile. Prior to
October, subscribers have been receiving emails daily touting one
program or another, they bought into one program after another
without the proper investment of the time and effort into anyone.

What has resulted is the, efficiency versus effectiveness syndrome.
This details of this condition are beyond the scope of this article but
are carefully explained in a free sixty page report available for
Downloading at the following URL:
http://www.TheDeathofInternetMarketing.com/?see-why=411

The questions now remain, what is the status of the Internet
Marketing industry? and where does it go from here? The possible
Answers to these questions are beyond the scope of this article but
The free 60 page report at the above URL, attempts to answer
These questions in a clear, concise, straightforward manner.

Philip McDonald has developed several ecommerce websites and
has written several articles on internet marketing. To download the
Free sixty page report written by Mike Filsaime, showing the status
of internet marketing and its possible future go to:
http://www.TheDeathofInternetMarketing.com/?see-why=411

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